How I Made $136,807 In May Blogging + Tips For The Summer Blogging Slump

Welcome to May’s business income report where I show you how I made money online last month. It’s time to look at this month’s update and see how I did. If you’re new to Making Sense of Cents, you may be wondering why I would want to publish my income report each month. You can simply skip…

Michelle Schroeder-Gardner

Last Updated: April 4, 2024

Disclosure: This post may contain affiliate links, meaning if you decide to make a purchase via my links, I may earn a commission at no additional cost to you. See my disclosure for more info.

Welcome to May’s business income report where I show you how I made money online last month. It’s time to look at this month’s update and see how I did.

If you’re new to Making Sense of Cents, you may be wondering why I would want to publish my income report each month. You can simply skip to the next section if you’re not new here.

This all started out as my extra income report because, in the beginning, it was all about the money I was earning from my side jobs. In my side income reports from the beginning, I included all of the income I made except for what I made at my day job.

However, I left my day job as a financial analyst in October of 2013 and now my monthly income reports consist of the many ways I earn a living.

Many have asked why I would ever want to publicly post my income each month. Some think I’m crazy, whereas some are glad I’m open about what I’m doing. Whatever you think, I enjoy publishing my monthly online income reports and I share them publicly for three main reasons:

  1. Before I started blogging, I knew nothing about side hustling and making money online. I didn’t think side jobs were worth the effort and I thought the only way to significantly increase your income was through raises at your full-time job. If it weren’t for others publishing their monthly income reports, I don’t know if I would have ever tried side hustling. I want to help show others the positives in side hustling and how it can change a person’s life. There are many different ways to make money online, and I like to share my story each month to help motivate others to improve their financial situation by making more money.
  2. Secondly, I like to publish my income reports because it’s a way for me to look back, learn from my mistakes and actually see what areas need improvement. I use my monthly income reports as a way to track how I’ve done and I treat it sort of like a journal.
  3. Lastly, I like to show others that making side money is possible and that there are many legitimate ways to make money from your home. If you are looking for information on the many ways to make money online, I published the article Monthly Income Report Roundup that showcases many successful bloggers who are kind enough to share their income with the public each month.

I know I say this every month, but it’s the truth. Life is great now that I’m my own boss and a full-time blogger. I look forward to each and every day and it’s a wonderful feeling. I truly love waking up every single morning.

Above are just a few of the reasons for why I enjoy publishing my monthly income reports. I like to show others that you don’t have to hate your job and hate your life. You can make changes to your life and make money in a way that allows you to truly enjoy the life you are living. I’m not saying that you have to LOVE your job, I’m just saying that your job should, at least, allow you to do what you like to do outside of work (whether that be spending time with loved ones, painting, hiking, etc.).

How was business income in May of 2018?

I earned $136,807 blogging and online in May of 2018, before expenses.

May was a great month for Making Sense of Cents and the whole blogging business. I earned a great income and enjoyed my month.

I think the next few months will most likely see an income level lower than this (most likely around $100,000), and then it should pick up again sometime around September. This is for many reasons such as me just being busier over the next few months as well as the summer months usually just being a little bit slower for personal finance websites, in general. I talk about the summer blogging slump in detail in the Featured Question below.

My biggest goal for the year is to still improve my work-life balance. I’m getting better and better, but I’m still nowhere near perfect. My goal is to work less than 10 hours a week over the summer months.

Currently, I am working on creating my next blogging-related product to sell, which will be about how to earn money through sponsored posts on a blog. You can sign up for the waitlist here. I was supposed to launch this earlier in 2018, but since we found the boat sooner than expected, I haven’t had much time to work on it. Things should become more “normal” with the boat soon, which means that things may start to slow down (they won’t slow down completely but that’s just #boatlife for ya!).

EDIT: November 23, 2018 – Making Sense of Sponsored Posts is available! Learn how I made my first blogging income, and how I’m now making $10,000-$20,000 a month with sponsored partnerships!

Anyway, to get back to my monthly income…

I never thought that I would ever earn over $100,000 a month, especially with a blogging business.

While my income levels are high, I do want everyone to remember that I started at $0 a month and have grown my income to where it’s at now through a lot of hard work.

Before you think that $100 or even $1,000 is out of your league, you should remember that it is not!

I, myself, used to think that it would be great to one day earn $1,000 online and through my blog. I looked up to many bloggers who were earning over $10,000 a month, and I thought it was impossible.

Now, I’m here to show everyone that it is possible! Through hard work and dedication, you never know where life may lead you.

As you can see, May was another great month. It was great on all fronts – blogging, course-wise, life, and everything else. The business is doing well and I’m very happy with it. I’ve been catching myself saying “Life is really good” a LOT. And, I truly mean it. Life is really good!

My business is growing, income is increasing, I have tons of amazing ideas for this year, and I am very excited about everything. I really love my business and I don’t know where I would be without it.

My Making Sense of Affiliate Marketing course is still doing very well as I had many new students join the course last month. It’s still not showing any signs of slowing down – and this is still without any guest posts, webinars, etc.

If you are interested in starting a blog of your own, I created a tutorial that will help you start a blog of your own for cheap, starting at only $2.75 per month (this low price is only through my link) for blog hosting. In addition to the low pricing, you will receive a free website domain (a $15 value) through my Bluehost link if you purchase, at least, 12 months of blog hosting. FYI, if you are asking yourself “can you make money blogging?” – my top tip is to be self-hosted. This is essential if you want to monetize your blog as you will appear more professional and this will help you monetize your blog tremendously. My blogging income did not take off until after I switched to self-hosted WordPress.

This chart only goes back to October of 2016. You can find all of my income reports here.

Breakout of May 2018 income – $136,807.97

In May of 2018, I earned $136,807.97 from my blogging business. Below is how my income breaks apart in the different business income categories:

Total: $136,807.97

The income amount above is for the month of May and before any fees or expenses (some fees and expenses that lower the amount above total around $5,000 (rounded up), which include virtual assistants, Teachable course platform fee, technical assistance, newsletter expenses, PayPal and Stripe transaction fees, etc., however, this does not include taxes) being taken out. I also had expenses for the affiliates promoting my course, which totaled $11,519.21. After expenses and fees, I earned approximately $120,288.76.

Please keep in mind that I work for myself when you read my monthly income report. This means I have to cover taxes (which are over 30%), health insurance, and all other benefits/expenses that an employer may provide.

Check out The Ultimate Guide To Making Money Blogging for all of the different ways you can make money through a blog.

Below are some of my other monthly online income reports. I publish an online income update every month but only included some of them below as it would be a very long list. If you head on over to my income page you can find all of my monthly income reports from the past few years.

Comparisons and 2018 business income total:

  • Total income in May of 2018: $136,807
  • Total income in April of 2018: $104,065
  • Difference from the previous month: +32,742
  • Total in 2018: $776,472

Lagoon 42

Blog news 

Making Sense of Cents is doing very well and I’m happy with everything.

May was an extremely busy month for us, moving from RV life onto a boat. We closed on our sailing catamaran mid-month and have been working on something boat-related the majority of pretty much every single day. Things will slow down eventually, but there is definitely a lot of stuff to do when you buy a boat and move onto it!

It was a crazy month, which meant that not much work was done on the business.

And, I know that the craziness of living on a boat has only just started. Due to this, I’m working on getting further ahead with more content. I realize that we will be extremely busy moving aboard and getting the hang of everything, so being ahead in content is key right now so that I can focus as much time as I can towards #boatlife.

Overall, traffic for the month was around 400,000 page views.

Below are several other business and blog-related updates:

  • My sister started as my virtual assistant in July of 2017. It is going very well. Some of the tasks she is in charge of include adding Pinterest photos to both new and old blog posts here on Making Sense of Cents, helping manage the Facebook groups I run, scheduling social media posts, and more. This helps free up more of my time so that I can create more products, reach more readers, and most of all, have an even better work-life balance.
  • I am thinking about adding some sort of group coaching session to my business sometime in the future. While I used to do individual coaching, my time was limited. Group coaching would allow me to help more people and to also create a great support group for bloggers.
  • My community group for Making Sense of Cents is continuing to grow. This is a Facebook group in which you can seek advice from other readers on all sorts of topics such as finance, blogging, travel, running a business, and so on. There are already over 10,000 members!
  • I created a new series on my blog where I interview extraordinary people who are doing interesting things in life. First, I interviewed JP, who retired at the age of 28 with a net worth over $2,000,000. I’m extremely excited about this new interview series! If there’s anyone you would like me to interview, please leave a comment and let me know.
  • I released my How To Start A Blog FREE Course. If you’ve been wanting to start a blog, then check this out. I created this email course for those who are interested in starting a blog, but haven’t done so yet. The course is free, and over 40,000 people have already signed up. Thank you, everyone, for the kind emails about how great the course is. Glad everyone is enjoying it!
  • Due to how well my first free course went, I also created the free Master Your Money email course. It’s full of great money management lessons and financial worksheets (such as a free budget template), and I’m loving the positive response from this email course as well.

Just a quick note before we continue. I created a time-saving cheat sheet that can help you increase your affiliate income. Sign up below!

Popular new posts on Making Sense of Cents last month:

Featured Question: How do you deal with a blogging slump?

I feature one question from a reader in each monthly income report. Please leave a comment below if you have a question that you would like me to answer. 

The summer is a great time to start a blog. You can start to prepare for the busier blogging season of fall and winter, write articles in advance, brainstorm for your blog, and work in sunnier weather.

However, if you’ve been blogging for years, then you may be experiencing a summer blogging slump.

Many people look forward to the summer months – vacations, picnics, BBQs, camping, spending time outside, and more. For some bloggers, though, this may also mean lower traffic and lower earnings due to readers being busy.

Of course, all blogs are different. Some may experience higher traffic than usual in the summer, but others may experience lower traffic. Whatever your case may be, usually blogs have a “slow” time throughout the year. So, whether your slow time is in the spring, fall, winter, or summer, what I’m talking about in today’s Featured Question can be applied to you as well.

For some, a summer blogging slump is what is experienced. For me, I know that is true. The summer months are when people are usually less likely to be on their laptops and online, and instead are outside more often.

A summer blogging slump can be difficult for some to experience, as it can completely kill your motivation to blog. A slump can make you feel like your income has dropped off the face of the earth, and you may wonder if your income will ever return.

I know so many people who get extremely stressed whenever they feel a slump, such as a summer blogging slump. However, I want you to know that this is all just normal! A business most likely isn’t going to be increasing day after day, month after month, and year after year. You may have slower months, and you may have crazy amazing months.

Here are my tips for handling a summer blogging slump:

  1. Relax. A blogging slump is completely normal. You should relax and realize that it’s not the end of the world. Traffic and income will rebound, and you need to keep reminding yourself of that.
  2. Think past the summer. Since summer may be slow for you, I recommend looking past that and work on projects that may start in the fall, winter, and even later down the line. As you probably know, there is almost always something that needs to be done when it comes to blogging, so I’m sure you can find something else to take up your time.
  3. Start and finish projects that you may have been putting off. I’m sure you have a list of things that you’ve been wanting to do, but perhaps haven’t had the time. Well, the summer can be a great time to do those tasks that you may have been putting off for later! You may want to finally finish taking that online course that you purchased, create new opt-ins, optimize your articles for SEO, go through your popular articles and update them, improve old articles for better monetization, take new pictures, update dated Pinterest pins, write blog posts for well into the future, write guests posts, start thinking about your blogging plans for the rest of the year, pitch podcasts and websites for interviews, and more.
  4. Diversify your income. Now is a great time to find ways to diversify your blogging income. If you find that traffic has dropped and your income has as well, then you may be too focused on a specific type of income. You may want to create more products, diversify your traffic, and diversify the way that you actually earn your income (sponsored posts, affiliate marketing, etc.).
  5. Enjoy yourself. Many people who experience a summer blogging slump simply take the majority of the summer weeks or months off. Yes, they’ll still publish new articles and post on social media, but they will take vacations, work shorter days, etc. and enjoy their summers more.

A summer blogging slump is nothing to worry about. Keep pushing forward, improving for the future, and remember to enjoy your summer as well!

Past featured questions:

My plans for my blog and my business.

Plans and goals can help you run a successful business. I believe that working towards a goal can help keep a person motivated too.

Below are some of the areas I am currently working on:

  • Get at least three months ahead on Making Sense of Cents posts. I am currently around one month ahead. Being ahead in content makes life much more enjoyable because I can focus on other things knowing that the majority of my writing work is already done.
  • Grow Making Sense of Cents to 1,000,000 monthly page views. I would love to help more readers, see even more engagement, have higher traffic, and so on. I love my blog and I would love to see it grow! I’m hoping to see at least 1,000,000 monthly page views by the end of 2018.
  • Create two more products to sell. In 2016, I created Making Sense of Affiliate Marketing, and that has completely changed my life and my business. I want to create two more products to sell in 2018 so that I can continue to diversify my income. I have some plans in store and I’m excited to finally start creating more products!
  • Grow to 150,000 email subscribers. I’m hoping to see at least 150,000 email subscribers by the end of 2018.
  • Work less than 20 hours per week. For the most part, I am working less than 40 hours per week. However, there are some weeks when I spend all day and night on the laptop, not even sure where the day went. Due to that, I would like to continue to work on a better work/life balance.
  • Have fun. Okay, so this isn’t really a goal that is quantifiable or something that I’ll track, haha, but I am really looking forward to 2018! 🙂

Affiliate income results.

In May of 2018, I earned $50,664 in affiliate income, as outlined earlier in this blog income report.

Earning affiliate income is something that I’m extremely grateful for, especially lately. We have been so busy the last several months and I haven’t spent as much time towards the business as I would normally like.

Even though I am spending less time on the business, I am still earning a great income each month and this allows me to focus on a better work-life balance.

I’m a very big fan of affiliate income, of course. It’s something that I enjoy due to how passive it can be. It makes full-time traveling much more enjoyable when I know I can bring in an income while having fun seeing new areas.

As I always say, blogging income is not dependent on page views. Even brand new bloggers can make money through affiliate marketing. If you know the correct way to promote a product, you can succeed at affiliate marketing. This is one of the main things I teach in my Making Sense of Affiliate Marketing course.

My affiliate marketing course went live in July of 2016. I’ve already had over 5,000 people enroll in the course, and I’d love to have you as a student as well!

In the course Making Sense of Affiliate Marketing, there are 6 modules, over 30 lessons, several worksheets, bonuses, an extremely helpful and exclusive Facebook group, and more. I go through everything that you need to know about affiliate marketing, such as:

  • A quick introduction to affiliate marketing and how it works
  • The benefits of affiliate marketing
  • The exact steps I’ve taken to earn over $500,000 from a single blog post
  • How to correctly pick affiliate products to promote
  • The steps to increase your conversion rate
  • 80+ affiliate program ideas for different niches
  • How to build trust with your readers (this is a MUST!)
  • The required disclosures you need to know about
  • The major tool you need for affiliate marketing
  • The many different strategies to promote your affiliate links

My course is anything and everything about affiliate marketing. This course is perfect for you whether you are a new blogger or if you’ve been blogging for years, no matter what topic your blog is about, what country you live in, and so on.

I wrote this course so that it would benefit everyone, and there is so much to learn from it.

How was May for you? Are you interested in earning blogging income?

How To Start A Blog Free Email Course

Want to see how I built a $5,000,000 blog?

In this free course, I show you how to create a blog easily, from the technical side all the way to earning your first income and attracting readers. Join now!

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Michelle Schroeder-Gardner

Author: Michelle Schroeder-Gardner

Hey! I’m Michelle Schroeder-Gardner and I am the founder of Making Sense of Cents. I’m passionate about all things personal finance, side hustles, making extra money, and online businesses. I have been featured in major publications such as Forbes, CNBC, Time, and Business Insider. Learn more here.

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  1. Great post, Michelle. Inspiring!

    However, I would like to know what’s your main traffic source. I am assuming it is not Google.

    And BTW you can afford the premium version of SUMO 😉 Keep up the good work!

    Umair

    1. My main traffic source is social media.

      1. Mutai

        Hi I am interested though I need support for a start. I believe I can make it just with little push I am good to go.
        @mutaigk

  2. Simona / Grean Frog

    Wow! AMAZING! A few days ago I bought your ”make sense affiliate” course! I’m still reading but everything seems so interesting! Can’t wait to apply all your advice to my blog and to start earning at least 2% of your income haha! Have a nice summer and thanks for sharing your experience with us! 🙂

    1. Thank you! Enjoy the course.

  3. I follow your work for a long time now. Really, congrats! You have demonstrated for real your expertize and results. Wish you all the best in the months ahead.

  4. Ria

    Thanks for sharing these details, Michelle! I recently started your “Making Sense of Affiliate Marketing” course and will be very happy if I can achieve even a fraction of your success!

    Have fun sailing! 🙂

  5. Thank you for sharing these income reports, Michelle! Your success always inspires me to dream big and work hard to make my own dreams come true.

    I can’t wait to see how living on a boat works out for you, Wes, and your fur babies! Your adventurous life is so fascinating to follow! 🙂

  6. Erica

    Hi Michelle, I was wondering, How do you cloak your affiliate links in your blog posts? do u use something free you can recommend? Thanks!

      1. erica

        Thank you Michelle. I appreciate it.

  7. Happy Monday Michelle,

    Just wanted to check in real quick and say hey. As always, you’re exceeding expectations. I’mma double back to this post momentarily with a lengthy comment because now, I’m about to start cleaning up and get ready for a home appraisal on Wednesday for a refinance loan approval. So proud of you for doing the transformation business work. 🙂

  8. Lori

    Hi Michelle-

    Thanks for sharing these monthly reports with your followers. I recently purchased your “Making Sense of Affiliate Marketing” course, and hope to start digging into it soon. I’d love to have even a fraction of the success you’re having!

    And I hope you follow through on your group coaching idea – I definitely would be interested in that!

  9. The Curious Frugal

    Love seeing a photo of your boat! So exciting!

  10. Hey Michelle,

    Had to double back to this post and congratulate you for another strong month in your [side hustle millionaire] blocking venture. As always, you fail to disappoint which is certainly a good thing. You’re inspiring people across the internet to take sign hustle entrepreneurship seriously as a means of earning a full-time income and leading the way through your way of thinking as an effective thought leader and “side hustle blogging millionaire.” I’m proud of you from starting from humble beginnings and growing your blog from a hobby to a million-dollar venture.

    The one thing I truly appreciate about the honesty of your humble beginnings is that your blog was only intended to be a hobby where you could earn a few extra dollars on the side, while unsure how far a blog can take anyone from going from average to a “side hustle millionaire” from blogging and affiliate marketing alone. And you were fortunate to leave your job in 2013 after launching your blog in 2011 with the opportunity to focus solely on your blog as your means of income.

    I always tell people nowadays online and offline that the millions are ready to be made online. A person has to really want to prosper in order to be a side hustle millionaire. Because I tell them there will be days where they create content for their sites and promote on social networks and they won’t learn one red cent In affiliate commissions or ad clicks, and what they will do on days they don’t make money. I give readers something to think about in terms of making affiliate marketing and blogging their primary business in the future by starting out now as a side hustle and getting in the mindset of want you to quit their day jobs and work for themselves.

    True job security is working for yourself online and following Michelle’s lead in learning effective side hustle blogging tips for blogging and affiliate marketing success. If there’s anything I like about the freelance industry online and side hustling, it’s the flexibility to work whenever I want and without an employer hovering over my shoulder wondering how fast I can make sales for the company without me seeing one red cent In commissions. I can work my side hustle anytime of the day and look to the future of becoming a [“side hustle millionaire”] like Michelle. 🙂

  11. As always, you inspire me Michelle. Even with summer approaching you still had a terrific month!

  12. I always love reading your income reports – I feel like they always give me new ideas on how to improve my blog. I’m also now prepared for a summer slump. I don’t want it to happen but its inevitable that more people are outdoors, and good for them! I also really want to focus more on affiliate income, I’ve had a hard time finding the right products for my niche. Congrats on the boat and I can’t wait to follow along with your new sailing lifestyle!

  13. Kim

    Amazing post! I know I struggled when I first started my blog, and I think we all find it helpful to know we’re not alone in what we go through. Sometimes, you just need a reminder that the struggle can be overcome.

  14. Very inspiring!! I blog about paying off mine + hubby’s combined $650k of student loan debt and there’s no way we could do it without the extra $ blogging brings in! thanks for sharing these reports, seriously so inspiring.

  15. I am a new blogger, just started at the end of February and I am experiencing my first Summer slump. It’s been discouraging since I’ve only had a few months to build up my numbers – and I did rather quickly, only to watch them drastically drop! Thanks for this post, this helps encourage me to keep going, and to think about some great Fall posts!

  16. That’s really awesome! Congratulations, your hard work paid off 🙂 Although I have yet to find a blogger who makes a lot of money with blogging and isn’t selling “how-to-blog” kind of products.

    1. That’s just because they don’t publish income reports usually 🙂 Wouldn’t make sense for everyone to have income reports.

  17. Such an inspiring post! This honestly makes me so hopeful of my tiny progress day by day! Thanks a lot! 🙂

  18. Jenn Maks

    Could you also post where your traffic comes from? Like how much is from SEO, from different social media platforms, etc?

    1. I’ve shared it in general before but not too much recently as I really don’t look too often. I think around 30% is Pinterest, 30% Facebook, 10% Google, and mostly everything else is direct and referral.

      1. Jenn Maks

        Thanks!

      2. John

        That’s interesting. Most times, Google is by far the biggest source of traffic. I’ve never heard of Pinterest sending much. Facebook seems to send a lot less now.

  19. Kate O’Neil

    It is very hard to believe one can make more than ONE MILLION per year in blogging. Though you have listed detailed break-up of your earnings- how can one be sure to know you really earned that amount. Would you post your bank statements to verify the earning? Of Course! You can redact your address and account numbers from the statement.

    1. Even if I posted my bank statements, that could easily be faked as well, haha.

      Honestly, I link to all of the companies I earn an income from right in this income report. If I was lying, wouldn’t they not approve of that?

      I have shown screenshots of my earnings before.

  20. Great post and very inspiring. I am reviving my old blog so this could give me a few ideas 🙂

  21. dan

    Would you interview someone if they wanted to be anonymous?

    1. It depends on what the interview would be about.

  22. Michelle, this is so fantastic! Congrats! It couldn’t happen to a nicer person too. Exciting new boating life…yes!!

  23. Heather

    Another great post. I love reading your income reports, Michelle. Thank you for sharing. I always find them so inspiring. I have recently started taking my blog a lot more seriously and cant wait to start earning even a fraction of what you do. I am planning on taking your Making Sense Of Affiliate Marketing course soon and am excited to get started. It is actually because of your blog that I am aiming to be earning enough by 2020 to be able to take my children out of school for a year and homeschool them while travelling around Australia. Thanks again and keep up the great work.

  24. Qasim

    Hi Michelle,

    Thanks for sharing your earning report, your experience and tips.
    It is always inspiring to see success stories of stars like you who made their dream come true to make a living online.

    But what is more important and inspiring is to see how much hard work and years you have spent to reach to this level.

    Thanks again and I do wish you all the success and more earnings for years to come.

  25. Emmanuel

    Congrats Michelle! I really wish I could earn like you someday. making money out of blogging really takes time and determination

  26. Alix Markin

    Hi Michelle!

    For the past few months, I have been thinking about starting a blog. I decided I’m going to go for it and give it a try, and in my research I came across your blog! What a fantastic site. You are amazing! I will definitely be utilizing your “how to start a blog post” 🙂 I read quite a few of your posts, and I noticed in your May 2018 breakdown you have “survey companies” for a total of $8,093.50. Is this for online surveys you have actually taken in May?

    Thanks again, and enjoy your travels! You deserve it!

    Alix

    1. Hello!

      Survey income is listed under “affiliate income” 🙂

      1. Alix Markin

        Oh, I see that now! I am brand new at this 🙂 I will have to take your course at some point!

  27. Chris

    This is very encouraging. The idea of making over $100,000 per month blogging is mind blowing. I couldn’t imagine all the work you put into this site. Congratulations! I hope that I can get my blog that high some day.