Coty Inc is an international beauty giant, one of the leaders in US and European markets, founded in 1904 by François Coty. The headquarters is located in New York. Coty products are present in more than 150 countries, with offices, production, and research facilities throughout the world. The company has a rich portfolio of brands: Gucci, Stella McCartney, Hugo Boss, Max Factor, Lacoste, Tiffany, Bourjois, and other well-known names. Coty stocks are traded on the New York Stock Exchange under the ticker #COTY; it is included in the S&P400 index.
Coty's stock price depends on the global economic situation. In times of crisis, consumer demand for makeup products usually declines. There are also could be production cycle disruptions. For example, in 2020, supply problems arose due to the COVID-19 pandemic, and Coty management had to lower its earnings forecast. As a result, the #COTY exchange rate fell by 44.2%.
Significant political and economic events also affect Coty's stock price. Coty is an international business, about 77% of its products are manufactured at its factories in the USA, Europe, Brazil, China, Russia, Mexico, and Thailand. Various restrictions can block sales markets for the company; as a result, revenues will decrease, and Coty's stock price will fall.
When trading #COTY, it is essential to study the company’s news. Partnership agreements and purchases of new businesses positively affect the company’s stock price. For example, Coty bought out Burberry, Good Hair Day, and several divisions of Procter & Gamble, which helped the company strengthen its position in professional products and luxury cosmetics, and the stocks increased in price.
However, one should also monitor Coty’s financial indicators. The purchases of new divisions often increase the company’s debt burden. The business reorganization requires high costs, reducing the net revenue and pressing down Coty’s stock price.
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Sell | 9.38 |
Buy | 9.39 |
Sentiment | 93.3% ▴ |
1-day change | -0.48(-4.87%) |
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#AA | N/A | N/A | -0.42 | -1.29% |
#ABBV | N/A | N/A | 8.4 | 4.47% |
#ABT | N/A | N/A | 6.45 | 6.04% |
#ADM | N/A | N/A | -0.71 | -1.15% |
#AMWL | N/A | N/A | -2.03 | -19.77% |
#AXP | N/A | N/A | 6.6 | 2.62% |
#BA | N/A | N/A | -11.02 | -5.98% |
#BABA | N/A | N/A | 4.04 | 5.10% |
#BAC | N/A | N/A | 1.1 | 2.77% |
#BB | N/A | N/A | -0.07 | -2.90% |
#CAT | N/A | N/A | 11.36 | 3.30% |
#CLX | N/A | N/A | 27.22 | 20.76% |
#COTY | N/A | N/A | -0.48 | -4.87% |
#CVX | N/A | N/A | -8.8 | -5.62% |
#DIS | N/A | N/A | -3.11 | -3.33% |
#DVN | N/A | N/A | -1.68 | -3.61% |
#EDU | N/A | N/A | -0.05 | -0.08% |
#F | N/A | N/A | 0.34 | 3.13% |
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#GD | N/A | N/A | 3.23 | 1.09% |
#GE | N/A | N/A | 0.56 | 0.32% |
#GPN | N/A | N/A | 10.02 | 9.94% |
#HD | N/A | N/A | 1.11 | 0.30% |
#HPQ | N/A | N/A | 0.12 | 0.33% |
#IBM | N/A | N/A | 10.16 | 5.29% |
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#JPM | N/A | N/A | 14.05 | 6.67% |
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#KO | N/A | N/A | 5.73 | 8.59% |
#KODK | N/A | N/A | -0.49 | -8.51% |
#LMT | N/A | N/A | 26.68 | 4.93% |
#MA | N/A | N/A | 18.68 | 4.02% |
#MCD | N/A | N/A | 25.11 | 9.53% |
#MLM | N/A | N/A | -55.64 | -9.44% |
#MMM | N/A | N/A | 8.5 | 6.73% |
#MO | N/A | N/A | 4.3 | 8.69% |
#MS | N/A | N/A | 0.79 | 0.77% |
#NIO | N/A | N/A | -0.24 | -5.61% |
#NSC | N/A | N/A | 7.85 | 3.16% |
#OXY | N/A | N/A | -3.23 | -5.37% |
#PFE | N/A | N/A | -1.24 | -4.10% |
#PG | N/A | N/A | 10.45 | 6.49% |
#PM | N/A | N/A | 8 | 6.94% |
#RNG | N/A | N/A | -1.28 | -3.71% |
#RTX | N/A | N/A | 6.62 | 5.67% |
#SLB | N/A | N/A | -3.5 | -7.37% |
#SNOW | N/A | N/A | -13.68 | -10.73% |
#SQ | N/A | N/A | 2.79 | 4.41% |
#STZ | N/A | N/A | -5.06 | -2.06% |
#T | N/A | N/A | 0.74 | 3.86% |
#TAP | N/A | N/A | 1.08 | 2.05% |
#TME | N/A | N/A | -3.5 | -25.18% |
#TOT | N/A | N/A | 1.61 | 2.39% |
#V | N/A | N/A | 11.28 | 4.26% |
#VMC | N/A | N/A | -28.04 | -10.29% |
#VZ | N/A | N/A | 1.46 | 3.62% |
#WMT | N/A | N/A | 8.17 | 11.83% |
#XOM | N/A | N/A | -0.75 | -0.63% |
#NFLX | N/A | N/A | 58.67 | 9.14% |
#NKE | N/A | N/A | N/A | N/A |
The success story of Coty products is quite interesting. In 1904, François Coty did not receive permission to sell his perfume in one of Grasse's shops. However, when Coty broke the bottle on the floor, the visitors smelled it and demanded to sell the perfume to them. Coty's popularity was boosted by the First World War, as soldiers returned home with gifts, most often French perfumes.
Coty is known for its large acquisitions. The most famous are the purchase of 43 P&G beauty brands for $12.5 billion, as well as Kylie Cosmetics. As a result, Coty has become the largest perfume manufacturer in the world. This fact contributed to the growth of its shares. However, later a class action lawsuit was filed against the company. Shareholders accused Coty management of providing false information, negatively impacting the #COTY exchange rate.
Coty is also famous for its work with world-famous celebrities. In the 2000s, the company began collaborating with and developing fragrances for David Beckham, Celine Dion, Jennifer Lopez, Sarah Jessica Parker, and others. Also, in 2003, the company obtained a product license for fashion designer Marc Jacobs. As a result, annual revenue increased from $1.9 billion to $2.1 billion.
Despite its long history, Coty held an IPO only in 2013. The company managed to raise about $1 billion. According to CNNMoney, the #COTY initial public offering was the largest in the US for consumer goods manufacturers.