Philip Morris International Inc. is one of the world's largest manufacturers of tobacco products. For a long time the company was part of the Altria Group. However, in March 2008 it was spun off from Altria.
Philip Morris shares are quite volatile. Such assets are unlikely to be suitable for long-term investors, but they may appeal to traders who prefer day trading.
Predicting the value of tobacco companies' stocks is not an easy task. The demand for cigarettes is falling rapidly, but the popularity of smokeless products is growing. Therefore, Philip Morris, like other tobacco companies going the smokeless way, is rebuilding its business and focusing on the sale of its IQOS devices and tobacco sticks.
The PM rate mainly depends on the demand for the company's products. If Philip Morris can keep up with trends and invent new products to satisfy its customers, the stock's price will rise. The volume of sales is influenced by state regulation: new requirements for the content of nicotine in tobacco products come into force (so as not to cause addiction among consumers), excise taxes are introduced, as well as additional taxation on import/export of products. Such decisions affect Philip Morris' ultimate profits, and hence its stock price.
Philip Morris shares are affected by the financial statements of the company. The popularity of the PM stock will rise if quarterly earnings exceed analysts' expectations. This means that the PM price will also increase.
Many investors choose to buy Philip Morris shares in order to receive dividends, which the company regularly pays out to shareholders, regardless of its earnings. On the day preceding the ex-dividend date, PM trading activity is increasing. Many traders use this opportunity to make quick profits. Buying Philip Morris shares as a long-term investment is rather risky because the market is very unstable. The PM rate may change at any time, as it is influenced by many unpredictable factors.
Risk warning: Trading in FX and CFDs entails high risk of losing capital.
Sell | 224.85 |
Buy | 224.92 |
Sentiment | 100% ▾ |
1-day change | 8(6.94%) |
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#DIS | N/A | N/A | -3.11 | -3.33% |
#DVN | N/A | N/A | -1.68 | -3.61% |
#EDU | N/A | N/A | -0.05 | -0.08% |
#F | N/A | N/A | 0.34 | 3.13% |
#FIS | N/A | N/A | 6.07 | 7.95% |
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#GD | N/A | N/A | 3.23 | 1.09% |
#GE | N/A | N/A | 0.56 | 0.32% |
#GPN | N/A | N/A | 10.02 | 9.94% |
#HD | N/A | N/A | 1.11 | 0.30% |
#HPQ | N/A | N/A | 0.12 | 0.33% |
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#KO | N/A | N/A | 5.73 | 8.59% |
#KODK | N/A | N/A | -0.49 | -8.51% |
#LMT | N/A | N/A | 26.68 | 4.93% |
#MA | N/A | N/A | 18.68 | 4.02% |
#MCD | N/A | N/A | 25.11 | 9.53% |
#MLM | N/A | N/A | -55.64 | -9.44% |
#MMM | N/A | N/A | 8.5 | 6.73% |
#MO | N/A | N/A | 4.3 | 8.69% |
#MS | N/A | N/A | 0.79 | 0.77% |
#NIO | N/A | N/A | -0.24 | -5.61% |
#NSC | N/A | N/A | 7.85 | 3.16% |
#OXY | N/A | N/A | -3.23 | -5.37% |
#PFE | N/A | N/A | -1.24 | -4.10% |
#PG | N/A | N/A | 10.45 | 6.49% |
#PM | N/A | N/A | 8 | 6.94% |
#RNG | N/A | N/A | -1.28 | -3.71% |
#RTX | N/A | N/A | 6.62 | 5.67% |
#SLB | N/A | N/A | -3.5 | -7.37% |
#SNOW | N/A | N/A | -13.68 | -10.73% |
#SQ | N/A | N/A | 2.79 | 4.41% |
#STZ | N/A | N/A | -5.06 | -2.06% |
#T | N/A | N/A | 0.74 | 3.86% |
#TAP | N/A | N/A | 1.08 | 2.05% |
#TME | N/A | N/A | -3.5 | -25.18% |
#TOT | N/A | N/A | 1.61 | 2.39% |
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The history of Philip Morris International goes back to 1847 when Philip Morris opened a shop on London’s Bond Street. Today, it’s an international leader in the tobacco industry. In 1950, the company opened an internal operating division to manufacture and sell its products around the globe. Marlboro is the company’s most popular brand. In 1972, Marlboro-brand cigarettes became the leader of the industry. It’s interesting that Marlboro has been the world’s most valuable tobacco brand in the 21st century, too.
Philip Morris International isn’t only one of the leading tobacco companies worldwide. It also contributes to tobacco industry regulation. In 2000, the company called for regulation in the industry at the WHO’s hearings on the Framework Convention for Tobacco Control. In 2011, Philip Morris International launched the Agricultural Labor Practices program to prevent any form of labor abuse, including child labor, on the farms where the company purchases tobacco. In 2013, CDP, a leading environmental nongovernmental organization, recognized Philip Morris International as a global leader in sustainability performance and disclosure as the company contributes to the reduction of its carbon footprint. In 2014, the company invested millions of dollars into building a reduced-risk product factory. The next year, Philip Morris International joined the United Nations Global Compact, contributing to the United Nations Sustainable Development Goals. In 2016, PMI started investing in the development and marketing of smoke-free products. In 2019, the company launched an online hub for "unsmokers." That year, the FDA approved IQOS sales in the US. This action confirmed that the product is for public health protection.
It may seem strange that a leader of the tobacco industry contributes to the reduction of the number of smokers, participating in various programs, and producing smoke-free products. Still, such a strategy allows Philip Morris International to stay afloat in the environment of tighter regulations.
PM’s stock price is quite low. However, the company’s shares are included in numerous stock market indices, including S&P 500, DJ US, and DJ Large-Cap.